Concept design is when an idea takes its first steps at becoming real, often referred to as “blue sky” process. During this phase, a concept is put into a narrative of highly descriptive words, a series of artistic sketches or renderings, and general logistics are worked out. Depending on the scope and scale of the project, concept phase can include:
- Narrative (Descriptive and Explanatory Texts of All Project Elements)
- Conceptual Artwork (Architectural Design and Attraction Illustrations)
- Reference Material / Case Studies
- Perspective Renderings/Aerial Views
- Preliminary Ride System Selection
- Preliminary Layout Planning and Area Development
- Preliminary Branding/IP Integration Strategy
- Preliminary Budget
- Preliminary 3D Model(s) (Digital or Practical)